Each year there is a large retail sale in Singapore known as the Great Singapore Sale, of which MasterCard is the primary partner. MasterCard ran a campaign that encouraged consumers to use their MasterCard during the sale.
The task was to take their printed trail maps and develop a website that users could use to locate stores and find information on offers throughout the sale district in Singapore. The result was a responsively designed website and interactive map that users could take with them on their mobile device as they shopped.